https://blog.duolingo.com/growth-model-duolingo/
Meaningful metrics: How data sharpened the focus of product teams
by Erin Gustafson
February 17, 2023
“Our Data Science team developed a growth framework that helped to grow DAUs by 4x since 2019. Let’s explore the path that led us to that framework (the Growth Model), the tangible impact it’s had on our business, and how we’re thinking of evolving the framework…”